Our Services

FACT: Over 50% of the total population in the 10 largest U.S. cities is multicultural.
Are you taking advantage of this?

Marketing

One third of the United States is multicultural and 10 of the largest cities already have a multicultural majority population. We create a marketing strategy to enable businesses to leverage their value proposition to these exploding markets.

 

  • Identification of market opportunities
  • Development of new profitable markets
  • Market analysis
  • Competitive analysis
  • Multicultural market & sales strategy solutions
  • Integrated marketing communications planning
  • Collateral development
  • Faith-Based Marketing
  • Website development
  • Brand and agency management
  • Social media strategies

Diversity & Inclusion

Many of the fastest growing businesses have diversity and inclusion as the cornerstone of their marketing strategy. To help your businesses be cutting edge thought leaders and reflect today’s changing marketplace, we create strategies and executable plans to keep our clients’ businesses ahead of the competition.

 

  • Total diversity strategy solutions
  • Executive coaching for top leadership
  • Diversity & inclusion mindset development
  • Cross cultural agility proficiencies
  • Diversity training and talent management
  • HR consulting and training

Distribution

We solve “the great disconnect.” For many businesses, their customer facing distribution does not mirror the “New America.”  We identify the disconnect and strategize with our clients on a recruiting and development plan to create seamless integration with customers from emerging markets.

 

  • Sales growth strategy solutions
  • Sales and recruiting training
  • Talent recruitment and retention solutions
  • Field compensation analysis and design
  • Alternative distribution strategy development
  • Field force management

Global Strategy

Today’s technology has enabled businesses of all sizes to become global. Global Diversity Marketing, with its intimate knowledge of diverse cultures and distribution strategies, is positioned to take our client’s businesses to the next level.

 

  • Global business strategies
  • Global marketing strategies
  • International talent management
  • Risk management

Digital & Social Media Marketing Management

We provide a total solution strategy for social media and digital marketing for diverse customers. We have developed a compelling social media presence for culturally relevant audiences across the country and around the globe. Our expertise includes understanding the audiences and their preferred modes of engagement on social media. We also have innovative approaches to reach them through digital marketing and advertising.

 

  • Multilingual web & app development
  • Digital design management
  • Multilingual copywriting
  • Email campaigns and remarketing
  • Multicultural search marketing and adwords
  • Web consulting
  • Social media marketing
  • Insights and analytics
  • Multicultural search engine marketing
  • Multicultural social media strategy

Speaking Engagements

If you need dynamic and motivational speakers, Global Diversity Marketing can provide you with a speaker lineup that will not only entertain your audience but will also provide a valuable thought leadership perspective. We have top level multi-lingual featured speakers for audiences ranging from  25 to 10,000 people across the country or around the globe.

KEYNOTE/ NOTABLE SPEAKING ENGAGEMENTS

  • Harvard Business School SABA Conference
  • IQPC Branding Conference
  • Marketing Development University Conference
  • GAMA International Meeting
  • LIMRA Annual Conference
  • Annual Asian Diversity Conference
  • PG University Conference
  • Asian MBA Conference
  • Schwartz Annual Communication Symposium, Baruch College
  • Columbia University Career Day Conference
  • AXA Asian Summit
  • CNN International – Live Interview, World Business
  • NAIFA New York
  • LICONY